D.I.L.L.I.G.A.F. about JWOWW’s fashion?


Like Heidi Klum says on every episode of “Project Runway,” “In fashion one day you’re in and the next day your out.” “Project Runway” is all about choosing and awarding the right designer with the most talent, style, and originality to support and help them come out with their own fashion line.

They spend grueling weeks getting barely any sleep to create seemingly perfect garments in order to get a shot at showing their designs on Fashion Week at Bryant Park. These are the people who have spent their whole lives striving to become the best designer. Now, they are finally getting a slim shot at receiving the funding they need to get their name out into the world, and this is the closest they can get to sharing their creations with socialites, celebrities, and others in the fashion industry.

It seems as though it’s not talent, creativity, and hard work that gets your foot in the fashion door, but reality television and drug addictions instead. Becoming any character in pop culture in general gets you what you need to project your artistic visions through dresses, pants, tops and other apparels alike.

With Lindsey Lohan being the antithesis of style and fashion. Yet she is getting the opportunity to work with Ungaro and certain Jersey shore cast members on putting out lines to extend their 15 minutes of fame. It just doesn’t seem fair, or right, for all those starving designers who are left in the dust to take a menial job working at Nordstrom, where their talents go the waste day by day.

This summer, both Mike “the Situation” and Jenni “JWOWW” Farley from MTV’s “Jersey Shore” both launched separate “couture” fashion lines.

While JWOWW’s line is strictly for females who are into showing their goodies to the world, the Situation’s line is geared towards guys who engage in “t-shirt time.”  For those of you who aren’t familiar with “t-shirt time,” this is the act of putting on one’s loud graphic tee before going clubbing, because you just can’t be stretching out and dirtying up that stylish tee all day, and then dance up on some girls wearing the same shirt. Silly you.

JWOWW’s line Filthy Couture is a direct reflection of what you would find in her closet. It consists of various skintight mini dresses, which combine lace corsets and neon satin fabric. She also features skimpy bathing suits and just recently announced that she is adding handbags to the line.

The Situation’s line, entitled Dilligaf (stands for ‘Does it look like I give a fuck?’),  is all about using the same black and white graphics complete with swirly text, skulls, wings, demons and crosses for every muscle tank, t-shirt, sweatshirt, and baseball cap. The line is basically an Ed Hardy look a like with less vibrant colors. One shirt especially caught my eye with it’s intense thought provoking question: “What is the definition of indefinite?” completed with a large fire filled blue question mark. That’s a deep situation right there…

Obviously we’re not ever going to see Filthy Couture or Dilligaf models walk the runway during New York Fashion Week, or be known across the globe for their gorgeous and avant-garde lines. Like JWOWW said, “I don’t want to sell to, like, the masses […] I want it to appeal to specific people.”